To quote mathematician, entrepreneur, and occasional Camper Van Beethoven and Cracker frontman David Lowery, “Cause what the world needs now Is another folk singer marketing podcast Like I need a hole in my head.” Well, better mine than yours! Editor-in-Chief of Rockstar CMO Ian Truscott and Fractional CMO/CRO J. Robert Slaughter sit down to discuss…… Continue reading Rockstar CMO FM: Podcast #1
Tag: J. Robert Slaughter
Rockstar CMO: Backstage with J. Robert Slaughter
We go backstage with a marketing rock star, ask a bunch of questions about what excites them, what we might learn from their journey, what gets their Monday marketing mojo working and what they would throw into our swimming pool. “So, is your company a chicken or a a pig?” – @RobertSlaughter Read the entire…… Continue reading Rockstar CMO: Backstage with J. Robert Slaughter
dotCMS Appoints Robert Slaughter as Chief Marketing Officer
Via MartechAdvisor 15 March 2018, Miami: dotCMS, announced today that Robert Slaughter has joined the company as Chief Marketing Officer, effective immediately. Mr. Slaughter will report to Ralph Miller, Chief Executive Officer, and become one of the senior executives within the company. From Ralph Miller, CEO of dotCMS, “Since we sell a mar-tech product, we need to ‘walk the talk,’ and that means…… Continue reading dotCMS Appoints Robert Slaughter as Chief Marketing Officer
24 Top Account Based Marketing Influencers to Follow On Twitter
As the Account Based Marketing space continues to grow, industry leaders have stepped up to share their knowledge and experience in an effort to help others. From writers and speakers to analysts and top sales people, here is a list of who we follow on Twitter to to keep up with the latest in ABM. READ…… Continue reading 24 Top Account Based Marketing Influencers to Follow On Twitter